First off… why are reviews important?
The simple answer… they provide a structure for determining customer satisfaction. But, let’s dig in a bit deeper. Reviews provide a customer loyalty metric for measuring where your company stands and where it needs to go, to continue turning one time purchasers into loyal enthusiasts. Now, if you’re wondering why you should increase the time you spend on getting direct insight from your current customers, rather than spend this time on acquiring new customers, here’s why…Read More >>